Strategically located on the Mall Mile of the city, at the junction of MG Road with NH48, is the upcoming luxurious mall development from the M3M Group. Designed as a mixed use development with commercials, flagship stores, multiplex & premium brands, the architecture with its futuristic design is set to make it a destination address in the city.
ivpartners was invited to create an interior design scheme for the entire retail experience with its large double height shopfronts & open to sky atriums. The concept centres around a new age contemporary design format with detailed research on materiology to have enduring finishes & details for a sustainable & environment friendly open street mall experience. Jewel a symbol of high luxury is visualised with striking accents in electric purple for its association with grandeur & magique.